Kevin Hart, an American comedian, actor and producer, has stepped down as the host of the 2019 Oscar awards due to inappropriate and offensive tweets that have resurfaced just days after it was announced. Earlier this month, it was announced that Kevin Hart would be next in line to host the award ceremony and he... Continue Reading →
3 Epic PR Fails
In the world of Public Relations, it is crucial to build and maintain an organisation's reputation, whether it being through product or service promotion, social media interaction or the exciting world of PR stunts. However, this industry is not all sunshine and rainbows and one's reputation can fall a lot faster than it was built.... Continue Reading →
Social Media Addiction: The Road to Detoxification
Social media has become a colossal part of the user's every day life and we, as a society, have replaced traditional communication methods with our reliance on social networking online. Many users have become addicted to acting out their online personas on a global platform and no longer seek or enjoy real human interaction; a phenomenon... Continue Reading →
Under the Influence
When our modern-day society, who are engulfed with new technology and social platforms, shift their way of thinking and communicating online, it can become extremely influential to those who subconsciously follow the behaviours of others, especially when it comes to celebrities and opinion leaders. The Positives of Social Media 1. Educational Social media... Continue Reading →
Battle of the Blogosphere
With over 133 million blogs across the globe, people are frequently signing up to free popular sites to create an online domain to showcase their content, regardless of whether it is for personal or business/industry use. Blogging has been around since 1994 and has been popular amongst PR professionals and journalists alike, but has the... Continue Reading →